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Discover & optimize actual customer journeys


Drive customer conversion and boost retention, all in one place
See Demo Trial now inQuba Journey Analytics

When customers reach their goals, you reach your goals too

Customer Journey Management in 2 minutes

Discover and visualize customers’ real journeys

Real customer journeys are messy and unpredictable. Visualize end-to-end customer paths across channels by joining the dots in your customers’ transactional and behavioural data. Discover where your customers are reaching their goals or getting stuck.

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Measure how customers are feeling

Your customers’ emotional journey is essential context. Reach out to customers on their journeys, in real time, to gather feedback and measure sentiment. Understand behavior at moments of truth and drivers of channel choice.

Read more about collecting real-time customer feedback.

Get deep insights into behavior & segments

Understand the behaviour you’ve discovered by overlaying real journeys with customers’ feelings. Customer segments may be encountering obstacles resulting in poor satisfaction, and this will inform the interventions needed for at-risk customers.

Read our blog: X-Ray Vision for Customer Intent.

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Change behavior with nudges and interventions

Orchestrate customers’ journeys for success by reaching out when they need help. Change behaviour through personalized interventions. Launch automated service and information engagements that change behaviour and boost conversion.

Find out more about personalized interventions and contextual engagements.

Review ROI and fine-tune optimization

Measure the impact and effectiveness of your interventions, and fine-tune. Assess the result of engagements on customer behavior and conversion and further optimize journeys against customer goals and business targets.

Journey Management Resources

WEBINAR

Make better CX decisions & convert customers with data science

The key to what customers value is hidden in their data – your competitive advantage. It’s time to join dots

Series

The science of winning and keeping customers (6-part)

Explore Journey Management and how leading businesses are growing by understanding customers’ real journeys

Blog

Why your marketing funnel is broken, and three ways to fix it

How today’s marketers are using journey management to extend their vision and impact to the full customer journey

inQuba Journey Cloud

inQuba’s Journey Cloud offers a toolbox of cloud-based apps to help you optimize customer journeys and reinvent customer experiences.

JA
inQuba Journey Analytics

Visualise customers’ real journeys and intervene to win, keep and grow them.

CX
inQuba CX

Gather customer feedback throughout their journeys and across channels.

CM
inQuba Case Management

Capture and fix service failures though collaborative ticketing and service recovery.

EN
inQuba Engage

Communicate with customers throughout their journeys and across channels.

SM
inQuba Social

Listen and respond to your customers on their preferred social networks.

 

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