From Customer Journey Mapping to Journey Orchestration – Aus Webinar

On the 9th May 2019 inQuba hosted a live webinar discussing the importance of real customer journeys and Customer Journey Orchestration.

Our industry expert speakers were Margot Birbeck (Director, inQuba Australia) and Antony Adelaar (Head of Product, inQuba)

Questions that were addressed

  • How do you discover and visualize the real customers’ journeys as they navigate your products and channels?
  • How do you intervene and correct poor customer experiences?
  • How do you anticipate customer churn, in real time?
  • How do you anticipate tomorrow’s poor experiences and nudge customers proactively?
  • How do you do all this at scale?

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